PPC Campaign Manager

About the Role

Manage and optimize PPC campaigns across various platforms. You should be data-driven and have experience with Google Ads and social media advertising.

Responsibilities

• Plan, create, and manage PPC campaigns across Google Ads, Facebook Ads, and other platforms.
• Conduct keyword research and audience targeting to ensure campaigns reach the right users.
• Write compelling ad copy and work with designers on ad creatives.
• Monitor campaign performance, analyze key metrics, and optimize for conversions and ROAS.
• Manage campaign budgets and bidding strategies.
• Provide detailed performance reports and strategic recommendations to clients.

Qualifications

• 3+ years of hands-on experience managing PPC campaigns.
• Google Ads certification is required; Facebook Blueprint certification is a plus.
• Strong analytical skills and proficiency with Google Analytics.
• Experience with A/B testing and landing page optimization.
• Excellent attention to detail and budget management skills.